Cookie Policy
Last Updated: 21st November 2025
Information about our use of cookies
Our website uses cookies to distinguish you from other users. This helps us to provide you with a smooth, secure experience when browsing and allows us to improve our site.
A cookie is a small text file of letters and numbers that we store on your browser or device, if you agree. Cookies contain information transferred to your device to allow us to:
operate our website
improve performance
remember your preferences
keep your account secure
understand how visitors use our site
Some cookies are essential for the website to function. Others are optional and help us improve your experience.
1. Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the website to operate. They include cookies that:
keep your session secure
allow you to log in
enable purchase and payment functions
maintain server-level stability
If these cookies are blocked, parts of the site will not function.
Analytical / Performance Cookies
These cookies help us understand how visitors use our website by collecting anonymous information. They allow us to:
count visits and traffic
see how visitors move around the site
identify which pages are popular
improve usability and layout
We use Google Analytics for this purpose. Data is anonymised before being used.
Functionality Cookies
These cookies help us recognise you when you return. They allow us to remember your preferences, such as:
region
language
whether you have previously accepted cookies
app settings
Blocking these may reduce personalisation.
Targeting Cookies
(Used only if you enable advertising features.)
These cookies record:
pages you visit
links you click
time spent on the site
They help us deliver more relevant advertising. These may be set by Meta (Facebook/Instagram) or other advertising partners when used.
2. Cookies We Use
ARRAffinity / ARRAffinitySameSite: Strictly necessary. Ensures your session is routed consistently to the same Microsoft Azure server for performance and reliability. Set by Microsoft Azure (UK/EU). Not used for tracking.
AspNetCore.Session: Strictly necessary. Maintains your secure browsing session. First-party cookie. No identifiable information stored.
Stripe Cookies (__stripe_sid, __stripe_mid): Strictly necessary. Enables secure payments, fraud prevention, and checkout functionality. Set by Stripe, our payment processor.
RoutineRoo onsent: Functionality. Records your cookie preferences so the banner does not reappear. First-party cookie.
RoutineRooPreferences: Functionality. Remembers your settings (e.g., language, region). First-party cookie.
Google Analytics (_ga, _gid, _gat): Analytical/performance. Helps us understand how visitors use our site and improve user experience. Set by Google. Data is anonymised.
Meta Pixel Cookie (optional): Targeting. Helps measure ad performance and deliver relevant advertising. Set by Meta Platforms. Used only if we run Meta ads.
3. Third-Party Cookies
Third parties, such as analytics providers, payment processors and advertising networks, may also use cookies we cannot control. These are likely to be analytical or targeting cookies.
The main third parties we work with are:
Microsoft Azure (hosting; essential cookies only)
Stripe (payments; essential cookies only)
Google Analytics (performance/analytics)
Meta Platforms (targeting, if advertising is enabled)
We encourage you to review their cookie policies:
Azure: https://privacy.microsoft.com
Stripe: https://stripe.com/cookies-policy/legal
Google: https://policies.google.com/technologies/cookies
Meta: https://facebook.com/policies/cookies
4. How to Manage or Block Cookies
You can block cookies at any time using your browser settings. However, blocking all cookies - including essential ones - may mean you cannot access parts of our site or use key functions.
You can also control advertising cookies here:
UK Advertising Cookie Opt-out:
https://www.youronlinechoices.com/uk/your-ad-choices
Browser management guides:
Chrome: https://support.google.com/chrome/answer/95647
Edge: https://support.microsoft.com/help/4027947
Safari: https://support.apple.com/guide/safari/sfri11471
Firefox: https://support.mozilla.org/kb/cookies-information-websites-store-on-your-computer
5. Cookie Expiry
Except for essential cookies, all cookies expire after 12 months, unless you delete them sooner via your browser.
6. Changes to This Cookie Policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Please check back periodically to stay informed.
7. Contact Us
If you have any questions about this Cookie Policy or how we use cookies, please contact:
RoutineRoo Ltd
Email: info@routineroo.com